• The Pink Elephant Lady

Our Commitment to Transparency in Ingredient Labeling



We are phasing out all of our products that contain any fragrance oils/fragrance products from suppliers that refuse to tell us EXACTLY what is in their fragrance product. What does this mean? Well, the majority of our products contain only essential oils that provide fragrance. A few of our product varieties contain "100% natural" fragrance oils - at the time of purchase, we were assured by our supplier that these oils "are derived completely from the constituents of essential oils and other plant materials (using steam distillation and fractional distillation). They are 100% free of any synthetics, including phthalates, parabens, sulfates, glycols, petrochemicals, and solvents". However, they are not willing to reveal exactly what ingredients are used to make the fragrance. Under the law, they are not required to do so as this is considered proprietary information and a trade secret.

We are certainly not saying these products are not safe. But, we need disclosure of exactly what is in “fragrance”. We understand the concept of trade secrets, but we can’t help but wonder if fragrance makers have something to hide. The EPA tested fragrances for chemicals in 1991 and found a list of the following toxic perfume chemical ingredients: acetone, benzaldehyde, benzyl acetate, benzyl alcohol, camphor, ethanol, ethyl acetate, limonene, linalool and methylene chloride. How can we assure you that these are not in OUR products, if our fragrance supplier does not tell us what is in their fragrance? How can we donate to breast cancer charities if we are not 100% certain that our products do not themselves contribute to breast cancer? We are not fans of "pinkwashing". We are replacing all fragrance with essential oil blends, and ALL ingredients will be listed on the label.

Furthermore, we are pursuing EWG verification (Environmental Working Group) and listing in their Skin Deep Cosmetics database. In order to achieve this certification, a company must list ALL components of “fragrance”; they cannot simply list “all-natural fragrance” on the label.

We hope you understand and support our position.



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